First is putting the fun back into car hire!
The Group operates its car hire business through First Car Rental. First Car Rental is a proudly South African car rental company that has been in business for over 17 years. First Car Rental is the recipient of numerous national service awards and offers its services from 51 branches country-wide in South Africa, operating with a fleet of approximately 7 000 vehicles. It also operates a van and truck rental division and provides a service called Direct Transfer which provides transfer solutions.
First Car Rental has an operational presence in Malta, Mauritius, Tanzania and Turkey. Worldwide, First Car Rental is partnered with SIXT Rent A Car, one of Europe’s largest car hire companies, to provide international car hire in over 100 countries and 4 500 locations.
Structure within a car hire branch
Each car hire branch operates under the leadership of a branch manager who reports to a regional manager. First Car Rental branches are controlled from the business’ head office by a divisional Exco with extensive experience and expertise in the car hire industry.
Hiring a car from First Car Rental will ensure that you get the lowest available daily rate plus our award-winning service with a smile. With over 6500 vehicles and 51 branches nationwide, you are guaranteed an affordable, efficient and stress-free rental.
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CMH Car Hire PTY LTD t/a First Car Rental is a subsidiary of JSE-listed vehicle retail group, Combined Motor Holding (CMH) First Car Rental is a level 2 BBBEE contributor, which was established in 1999 and now employs more than 450 people with over 1400 years of combined experience.
First Car Rental has over 6500 vehicles in use countrywide operating out of 51 car rental branches nationwide, including outlets at major South African airports, business and tourist destinations. Its large fleet ranges from no-frills models to top-of-the-range luxury cars and passenger vans from a wide range of vehicle manufacturers.
First Car Rental is recognised as one of the top 4 car rental companies in the country having been selected, for the seventh year, as a Top 500 Best Managed Companies in South Africa. Top 500 recognises the crème de la crème of businesses in South Africa awarding the most successful five companies from 100 business sectors.
First Car Rental is a leader in car hire technology having introduced tech-savvy, customer-focused ‘First in Industry’ applications such as its state-of-the-art web-based reservations system allowing customers to book a vehicle in just 3 clicks in approximately 30 seconds.
Travelling overseas? Customers are also able to hire cars in over 100 countries worldwide due to First Car Rental’s service agreement with SIXT rent a car, which was established in October 2008. SIXT AG is Germany’s and Europe’s largest car hire company. Conversely, First Car Rental services SIXT’s inbound customers visiting South Africa.
First Car Rental is the first car hire company in the world to develop and roll-out a mobile checkout facility at 6 of South Africa’s international airports, aimed at the corporate sector. This Show&Go facility allows corporate renters to step off a plane and into their hire car, checking out in less than a minute. No branch visits or paperwork. These innovative corporate products complement the company’s aim of delivering an exceptional level of service.
Corporate, Leisure, Replacement, Film, Aviation, Retail Travel, International
First Car Rental has business operations in Mauritius, Tanzania, Turkey and Malta.